Saturday, 11 October 2014

PPP Briefing

PPP BRIEFING 

To extend the reflection from previous levels experiences in order to establish an individually relevant understanding of specific professional practices and contextual locations of their practice

To encourage and support research into independently identified opportunities for progression including appropriate action planning, time management and communication.

To support and inform the development of an individually appropriate strategy for progression into employment, self-employment, professional practice or continued education.

To develop, implement and apply professional level communication skills across a range of appropriate methods and media.


The communication of their own context may take the form of a presentation and includes:

  • Their evaluation of work related practice
  • Identification of projects or progression opportunities
  • Evaluation of their own practice within an identified context
  • Their analysis of their own progress

  • The presentation of physical (or virtual) promotional collateral includes:
  • Contextualisation of practice and future career direction
  • The definition and analysis of a target audience or market
  • Production and refinement of actual marketing collateral
  • Communication of the concepts and context of their final year work to an audience
  • Personal marketing materials
  • Career or business plan and 12 month marketing plan as appropriate
  • Reports on visiting speakers, exhibitions, conferences, networking events etc
Context:

This module provides you with the opportunity to synthesise your professional/contextual research, skills and creative intentions with your own understanding of professional practice/ career ambitions and enterprise study developed during level 5. The module will enable the you to position yourself at a professional level for progression to employment/ self employment or post graduate study.

Brief:

It is important to see this brief as starting point for an ongoing individual/independent enquiry that underpins your studio practice. Your approach to this brief in relation to the rest of your work. should be distinct enough to allow for a sufficient level of objective reflection but integrated enough to maintain relevance to your practical work.

This Brief is in two parts:

Design strategy You will be required to document appropriate research into and preparation for your stated progression ambitions through regular postings to your PPP blog. This should include evidence of studio visits, industrial experience, professional activities, live briefs as well as attendnace at visiting lecturer events, portfolio surgeries, interviews, open days and/or other events/activities appropriate to your intended progression path. You will also be required to submit a design strategy file. that contains records of professional correspondence, enterprise plans/contacts, skills evaluation and a current CV.

You will be required to deliver a 10 minute presentation (powerpoint or similar) that communicates and summarises your individual creative ambitions, career plans, design strategies and professional activities.

Personal Branding You will be required to demonstrate appropriate preparation for your stated progression ambitions through research into self promotion material (business cards, letterheads, creative cvs, stationary etc.) and methods (mail shots, websites, blogs. etc.). The research and development of your own design presence should be documented and evaluated through regular postings to your PPP blog.

You will be required to submit a print-based and online design presence. This should include personal branding, samples of work and self promotion material (business cards, letterheads, creative cvs, stationary etc.).

Evidence for submission

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Description
1
DESIGN STRATEGY FILE/BLOG + CV – including contact lists, professional research, records of correspondence, skills evaluation sheets, career research as appropriate.
2
PERSONAL BRANDING - including print and online presence, self-promotional material, business cards, personal branding and stationary as appropriate.
3
ORAL PRESENTATION – demonstrating your ability to clearly communicate your design strategy and progression plans with in a professional context.

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