Speaking from Experience Evaluation

SPEAKING FROM EXPERIENCE EVALUATION

For speaking from experience me and jnae decided to pair up and work on this brief together.  Before our first crit we were going to create a pack that had inspirational quotes on it for the first years to use as posters and they could stick them around there room to make it more homely. We received feedback in our crit that made us change our mind and take our idea down a different route. we were told that the work we had in mind might not be enough for just the two of us so we decided to add some more work to our initial idea to make it be the best it could be.

We decided to create a manifesto blog this would have all of our do's and dont's & our manifesto page also an inspiration page. For the manifesto page we decided to have two designers manifestos and me and jnae wrote our own manifesto.i was really pleased with what i wrote i felt it was good advice for the new first years and things i wrote about would of been really nice to know before i started. I think doing our own manifesto really makes our blog more personal.

We decided to call our blog and pack 'The Key' It featured two posters with our instagram page on and a business card it also had 3 concertina packs with inspirational quotes and some tips. We made a cd of motivational songs to go in the pack as well this would be beneficial for the first years as its music chosen by current graphic design students. The colour theme chosen was green/yellow black white orange and purple all chosen because they are unisex.

I felt like i put a lot of effort in creating the pack my roles were :

creating posters, creating packaging , creating business cards ,creating cd case music & cd,geometric pattern ,concertina flyers ,quotes for the blog , & manifesto. I think working in a pair was okay there was good communication but i think over the easter break there was little time to focus on it with on going briefs at the same time as it was more difficult to meet up. If i was in this position again perhaps i would work by my self as I've realised i prefer going at my own pace , not having to rely on someone else or get relied on for certain aspects of the brief would be easier. 

what worked - My favourite part of the brief would be the manifesto blog i just felt it was really personal and helpful, also including a list of design blogs will give the first years a bit of a head start as they can research more websites rather than just pintrest. Its also really easy to access online. We left our email addresses so people could just email us and ask us any questions.

what didn't - I felt splitting the jobs like we did left me with a lot of design work and getting everything ready for print was a lot more stressful than i thought it would be especially printing everything twice. The biggest problem we faced was the packaging we printed them onto A2 card and the stock the used in the print room downstairs scratched really easy and i definitely wouldn't use that stock again. When we put the packaging together it was a little tight and we had a screen printed T-shirt to go inside and i didn't want the packaging to look squeezed together so i made one using card and jnae and i followed a template i felt this was a much more suitable idea and it looked really nice when it was all finished.

This brief was something different as we've never made a pack or a booklet or blog for another year group i think it was nice to reflect on the year and see what we could offer for the new first years. If i was to repeat the brief i would take more time over the packaging and also plan my time a little better so i wasn't rushing. I would also test more stock in the future before just picking one.

PROGRESS CRIT 1 Speaking from experience

PROGRESS CRIT SPEAKING FROM EXPERIENCE -

We had a progress crit with simon two third years and some of our peers, we presented our boards to the group talking about our concept production and method of delivery..

OUR FEEDBACK WE RECEIVED-

We recieved some useful feedback to help guide us in the right direction

Positives

• Great idea
• Good personal concept 
• Digital / social networking - getting n touch with the audiemce
• Good colour use
• Manifesto
• Good tone of voice

Considerations

• Is there going to be different quotes for each topic?
• How will you perforate it?
• Where will you get the dont's from?
• How many dont's will there be?
• Consitina might not be most approporiate, maybe something that would be a constant reminder
• Experiment with sizing and shape of concertina?
• Strong use of materials - print and use of digital
• Show experimentation with colour as development - even if they aren't used eventually.
• Tone of voice
• Extend with blog /podcast / website
• Quantity of work.
• Tone of voice could become a problem with trivial advice

What we realised - We realised that our idea was good but we needed  to create a few more concepts to develop  our idea further and have a bigger work load because there is two people in our group. We need to focus on the tone of voice and make sure we definitely know what were saying to inspire and motivate the new first years.

What we will do to change this - We have decided to add the following to add more concept to our speaking from experience brief. 

• Manifesto blog , featuring our experience other peoples experience & Manifestos.
• our 3 Concertina leaflets
• Belly bands
• Possible T-shirt and badges
• Instagram and e book. 
• Playlist

From this we've decided to do a - Motivational pack

Which will contain 3 concertina posters, screen printed top, badges, cd.

I felt the crit was really helpful and without it we would of been doing very little compared to what we have no decided, Its important to come up with enough ideas and work to contribute even if your working by your self & not in a pair. This crit has given me a lot of ideas and things to considerate I'm really pleased with our new idea and me and jnae have come up with a brain storm/list of jobs we will execute ourself and bring together.

Evaluation COMMUNICATION IS A VIRUS

Communication is a virus

Evaluation-

We were group 7 and we got given 10'000 steps. Methods we used for our research were mainly done on the internet we started off by getting the basic information about 10,000 steps then we started to go more into depth - searching the benefits and the positive things that walking 10,00 steps a day can give to you.
There was 6 of us in a group so it was easy to designate different people different things to research into , e.g. benefits & different types of walking. once we had decided on doing a publication we designated different people different roles and pages. We all took it upon ourselves to research into different styles of publications i felt this really appropriate as we doing different styles of layout design and page setups in other sessions.

The whole idea behind our publication was created so that it doesn't look like any other fitness guide , so its innovative effective & interesting , but not to the point where theres to much information that its unappealing.
The most useful methods for gathering research and evidence in our group would be the internet. we also looked a lot at the 'whatever you think think the opposite' book by Paul Adren. The internet was most useful because there was so much important information from the facts and figures , influence for our layout designs and then finding inspirational quotes for the publication made it all come together.

I think if we were to repeat this brief more primary research such as speaking to people in gyms or dog walkers could of possibly made our idea and publication a little stronger. All the information we used was simple and straight to the point interesting facts that you properly didn't know worked well to make the publication unique.

Managing the work load as a part of a group was more than easy , as working in a group of 6 people who didn't miss any arranged meets or had any days of uni was really beneficial. I felt as though there wasn't enough work for everybody to constantly be doing something so after we designated certain people work there was always extra ideas and things people could come up with them selves to contribute and spend some time on to make our final product as good as it good be. I loved working in the group i was in because we all got along really well and made good points and were things didn't work we spoke about it and addressed it.

My roles in the group :-
Finding inspirational quotes
Creating two double page spreads for the publication
creating email address & twitter - update the twitter with inspirational quotes
Design the website & Distribution of the balloons.

Problems we faced:- It turned out that what we had originally planned which was to distribute the publications to gyms would cost far to much money it would cost £4.00 per publication and to be more cost effective we decided to make double sided laminated inspirational quotes to attach to balloons as another way of making our hit the road group more viral. I found myself creating a logo as well as another two people in the group because we didn't communicate about the logo as well as we could. It didn't matter because its all practice and we looked at what didn't work on everyones logos and what did.

What i could change:- It also turned out that once laminated the little flyers were slightly to heavy for one balloon per flyer so we had to attach two balloons! they still looked good but if we were to repeat the brief we would take the size of the flyer into consideration. Although everyone in the group come up with something really good to contribute to the final product some people did more than others so maybe next time we could make more jobs and make more of a written timetable this would help people to know where they are and know what everybody else is doing.

Overall the group i was part of were hard working and we came out with a really good final product , after receiving feedback from Amber & Simon in the presentation that our work was really consistent and worked well was really good to hear after working on this brief for two and half weeks it all come together really well. Apart from the cost of the publications everything we wanted to happen with 'Hit the Road' worked and I've loved this brief.

Secret 7'' Evaluation

Secret 7'' Evaluation

For secret 7'' i chose to do Jessie Ware. We were asked to create a album sleeve for one of the artists songs. The song for Jessie Ware was 'Still love me' I had to try an incorporate the song into my design. I feel that her music is electronic and fancy. It reminds me of some music from the 80s i researched into a few bands where i felt like the music behind the lyrics was familiar , such as SBTRKT & MGMT. I decided how i was going to show her style i would use rectangle boxes like music volume icons.

Problems i faced- When trying to do this record sleeve i had to take into consideration the fact that the song was about love and as you weren't aloud to use the artists name or the song title it was important. The main problem i faced was i felt a lot of people were using love hearts in the design and i wanted mine to be different.

What worked- In the end went more for the style of her music and structure and pattern rather than the lyrics,The two different shaded blocks represent the two people in the complicated relationship. As i love using geometric shapes and patterns i decided to make the pattern tesselate this really worked to my advantage as the blocks represented there relationship crumbling and breaking up. I also felt the colours really worked i think love is a bold topic and although my pattern is minimalist the colours are strong and compliment each other. I did test out other colours but i felt this was more appropriate.

If i was to redo this secret 7'' brief i would possibly draw more thumbnails as i dont think my thumbnails influence my final design enough.If i had drawn more maybe i could of come up with and a better more thought processed idea and. Overall I'm really happy with my secret 7'' design.

Im glad i chose this design as i got picked for the secret 7'' exhibition-